A Chatbot is a service, powered by rules and artificial intelligence, that your visitors can interact with on your site via a chat interface. They are used to provide your visitors with a better experience and to help you increase your website conversions.
The utilization of Chatbots has certainly gained momentum in the last few years. Data from Google Trends shows over the last five years, search volume around “Chatbots” grew 19x as individuals and businesses began to realize their value. “Bot experiences with more engaged audiences are getting 80-90% response rates. While even the least favorable experiences are in the 35-40% range”